#BeAMentalHealthAmbassador

This campaign is your chance to support the growing mental wellbeing movement in India.

When a visitor enquired about the kind of relationship parents have with Apni Shala, one of our parents and staff members replied:

" जैसा एक दोस्त होता है ना, वैसा रिश्ता है हमारा। "
The way a friend is - that’s the kind of relationship we have.”

And what do friends do?
They show up. They call. They ask how are you doing. They listen. They care.

Why should you care?

>> Poor or very poor mental health was reported in

over 50% of 14 to 18 year olds and 33% of 5- to 13-year-olds, during the
pandemic and lockdown restrictions in India.

>> Children living in poverty are 3 times more likely

to experience mental health issues.

>> Social Emotional Learning has proven to

support children's mental wellbeing through promotive and preventive ways, worldwide.

Why do we need a campaign?

While the challenge of Mental Health, particularly of children, is enormous in our country (WHO has declared India going through a mental health pandemic), the resources available are the bare minimum (93% of schools do not have a professional counselor). Through this campaign we want to:

>> Involve a larger population to talk about Mental Wellbeing for our children all over India

>> Raise resources and funds for SEL development of children in low-income homes

The big goal we must achieve.

Build a community of

Mental Health Ambassadors
from all over
India

Raise

INR i.e. 60 lakh rupees to support marginalised children and families

Provide

students access to high quality mental wellbeing programs for an entire school year!

How will it work?

Let's reach this goal together.

3 easy steps to #BeAMentalHealthAmbassador

How can you participate?

1.
Join our growing Mental Health Ambassador team

Don't worry, we will guide you through every step it.

Learn to create awareness about the need to focus on children's mental health!

Thanks to all who signed up to be ambassadors!

We reached our goal! Woohoo!

2.
Become a donor-partner
1st to 20th February, '22

Invest in our children's mental wellbeing.

Donate to this Campaign

Or become a matching donor partner (you will match any donation we raise for this initiative). Write to niranjan.apnishala@gmail.com to learn how you can be a matching donor.

Email us to Donor Match!

3.
Connect us to people who care for this cause

Identify influencers and amplifiers in your network who feel passionately for children's wellbeing. Connect them with us.

Identify family and friends who care. Share our campaign with them.

Connect with us.